Use Cases
Discover how factor168.ai's AI-powered research panels deliver insights across diverse industries and research methodologies
HybridAI: Nearly 100% Conversion Rate Increase
See how HybridAI partnered with factor168.ai to optimize their onboarding page, leveraging AI-powered virtual agents hosted by Sokosumi.
🎯 The Result: Close to 100% increase in conversions after implementing insights from our virtual panel research
Ad Comparison Tool
Test and compare multiple ad concepts with instant feedback from your target demographics. Perfect for creative teams and marketers who need quick validation before launch.
What You Can Test:
- Compare multiple ad variants side-by-side
- Test headlines, visuals, and messaging
- Get demographic-specific feedback
- Measure emotional response and purchase intent
Ideal For:
Creative Agencies
Test concepts before client presentations
Marketing Teams
Optimize campaigns before launch
Brand Managers
Ensure brand messaging resonates
E-commerce Teams
A/B test product descriptions and images
Transforming Research Across Industries
From branding decisions to product development, our AI-driven panels provide the insights you need to make confident, data-backed decisions faster than ever before.
Branding & Naming
Find the perfect name and brand positioning
Consumer Research
Understand consumer preferences and behavior
B2B Research
Gain insights into business decision-making
Qualitative Research
Deep insights through focused conversations
Branding & Naming Research
Finding the perfect name and brand positioning is crucial for market success. Our AI-powered panels help you test brand concepts, names, and messaging with precision and speed.
Potential Impact: Tech Startup Naming
Imagine a fintech startup needing to choose between multiple potential company names before their Series A funding round.
Challenge:
- • Multiple potential names to evaluate
- • Target audience: millennials & Gen Z
- • Tight deadline for decision
- • Global market considerations
How We Can Help:
- • Rapid name evaluation
- • Brand recall testing
- • Cultural sensitivity check
- • Memorability scoring
What We Test:
- Brand name memorability
- Logo and visual identity
- Brand positioning statements
- Cultural sensitivity
- Competitive differentiation
- Emotional brand associations
Consumer Market Research
Understand what drives consumer choices and preferences. Test product variations, pricing strategies, and market positioning with our comprehensive consumer panels.
Potential Impact: Food & Beverage Launch
Consider a beverage company looking to launch a new product line targeting health-conscious consumers.
Challenge:
- • Multiple flavor variants to test
- • Health-conscious target market
- • Competitive pricing analysis
- • Package design preferences
How We Can Help:
- • Flavor preference testing
- • Price point optimization
- • Package design validation
- • Purchase intent analysis
Research Applications:
- Product concept testing
- Price sensitivity analysis
- Package design optimization
- Purchase intent measurement
- Brand perception tracking
- Competitive benchmarking
B2B Market Research
Navigate complex B2B decision-making processes with insights from our executive and professional panels. Understand enterprise needs, technology adoption, and market trends.
Potential Impact: SaaS Platform Validation
Picture a software company seeking to understand which SaaS tools would be most relevant for enterprise companies in the coming years.
Challenge:
- • Multiple SaaS categories to evaluate
- • C-suite and IT decision makers
- • Budget allocation insights
- • Technology adoption timelines
How We Can Help:
- • Priority category identification
- • Budget allocation analysis
- • Adoption timeline mapping
- • Decision criteria analysis
B2B Research Focus:
- Technology adoption trends
- Budget allocation priorities
- Decision-making processes
- Vendor evaluation criteria
- Market opportunity sizing
- Competitive intelligence
Qualitative Research
Go beyond numbers with in-depth qualitative insights. Our AI-moderated focus groups and interviews provide rich, contextual understanding of consumer motivations and behaviors.
Potential Impact: Healthcare App UX Research
Envision a digital health startup seeking deep insights into user experience challenges for their mental wellness app.
Challenge:
- • Complex user journey mapping
- • Sensitive topic discussions
- • Diverse user demographics
- • Feature prioritization needs
How We Can Help:
- • Pain point identification
- • User journey optimization
- • Feature roadmap planning
- • Retention strategy development
Qualitative Methods:
- AI-moderated focus groups
- In-depth interviews
- Ethnographic studies
- Journey mapping sessions
- Concept exploration
- Sentiment analysis
Be Our First Success Story
We're looking for pioneering companies to partner with us in demonstrating the power of AI-powered research panels. Be among the first to experience: